Earth Troll amid hundreds of tourists at the Wall Street Bull. |
On the night of December 15, 1989 the bull was loaded on a truck with a crane and driven to the New York Stock Exchange by the artist, Arturo Di Modica and a few friends. It arrived unnoticed and unannounced under the NYSE Christmas tree. By morning it was the headline story in all of the New York newspapers. Nobody knew who was responsible or how the bull got there. The mystery only added to the press the bronze sculpture received. The next day though, Modica was discovered to be the artist responsible as he stood by his art handing out flyers about it.
The New York Stock Exchange Officials were not happy with the present and demanded the city remove it. When the city didn't remove the bull that same day, at 5:00PM, the NYSE paid a private contractor to remove it and put it in storage. The next day's edition of the NY Post published with a headlined that said “BAH HUMBUG .. N.Y. Stock Exchange grinches can’t bear Christmas-gift bull” with a large front-page photo of the Bull being removed. There arose such an outcry from the public that the city agreed to place the bull in Bowling Green Park, a few blocks from the NYSE. The NYSE however, ever on the lookout for any way to make or save money, demanded they be repaid every penny of their costs for removing and storing the statue before they would release it.
Modica had spent $360,000 of his own money and many hours of his time to give the citizens of New York City a free gift. On December 20, 1989, just 5 days after the brouhaha started, the gift was finally placed at its new home and has since become a World-wide icon symbolizing Wall Street and the Financial District.